#CC120 - Coca Cola It's the Real Thing Sports Program Vintage 15 1/2" wide Coca Cola high school sports programs. They say "It's the Real Thing" which was part of the introduction of the new dynamic contour logo in 1969. So, they are from around there or perhaps the early 70s. They picture different referee signals at the bottom and picture artist drawn basketball players on the front. There is also space where the local high school could print the game lineup and other info. Unused stock from an old Coke plant in great condition. $1.00